Beyond Social Media: The Marketing, Advertising & Public Relations Podcast
Growth Of Podcast Marketing & Race To Replace Facebook
Apr 28, 2018 · 40 min
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During episode 226, co-hosts B.L. Ochman and David Erickson discussed Google's new strategy for leveraging the growing library of podcast content; the latest data from Edison Research about the podcast consumer; Amazon's new Alexa Skill Blueprints feature; Jason Calacanis' Open Book Challenge race to replace Facebook; SmugMug's acquisition of Flickr; Burger King's stealthy campaign to sneak Whoppers into movie theaters; Kellogg’s Frosted Flakes chocolate record; an advocacy campaign that turns victims of gun violence's handwriting into a tool for change; teaching kids to be polite to machines; plus great new apps and important stats and a lot of stuff in between. Show Notes & Links: http://beyondsocialmediashow.com/226

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