Be The Drop - Investigating Brand Storytelling
When Technology And Humanity Collide - LIVE From Hybrid World Adelaide
Jul 29, 2018 · 25 min
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What does it mean to live and communicate in Hybrid World? Technology advancements are increasingly making our lives easier as machine learning, ai + robots improve process delivery. However at the same time, humans need to decide how we want to shape our digital life.

As more of our data is captured in order to deliver these efficiencies, what are the boundaries we believe are necessary, in order to protect individuals privacy and what are the ethical parameters we want to implement on how much we allow machines to do?

These questions are at the heart of what was discussed at Hybrid World Adelaide, a digital entertainment and technology event that explores the future of a 'hybrid world', where the real and digital worlds collide and ultimately evolve.


In today's episode of Be The Drop, I interview Dr Phillip Alvelda, Rae Johnston and Amanda Duthie who discuss the convergence of technology and humanity in a hybrid world and I share my top takeaways from the leaders in this field on the opportunities that it presents us.

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The Be The Drop podcast is brought to you by Narrative Marketing, the Brand Storytelling Superheroes!

Want more business tips and brand storytelling tricks, or how to's to help you do your job? We release new content each week!

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