Go Creative Show
Go Creative Show
Feb 18, 2020
The Video Production Business Redefined (with Paul Xavier) GCS208
Play • 1 hr 9 min

Today we challenge ourselves to re-think how to run a successful video production company, with filmmaking entrepreneur and founder of Next Level Creators, Paul Xavier.

Paul and Go Creative Show host, Ben Consoli, share techniques  that can help us grow your businesses,  where video marketing is heading in 2020 and beyond, best practices for marketing your video production services, the importance of saying no, and much more!

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What you will learn in this episode
  • The future of video marketing (01:32)
  • Tips for promoting your video production company online (06:59)
  • Using LinkedIn to get new clients
  • How you can “earn the deal” during client meetings (22:14)
  • Why having clients on retainer is important (25:17)
  • How to pitch and structure video retainers (33:22)
  • Saying no to (some) projects (41:12)
  • Providing distribution options to clients (45:38)
  • Do you need to be a digital marketer? (59:52)
  • How to scale your video production company (01:03:23)
  • And more!
Show Links

Go Creative Show is supported by:

Rule Boston Camera - Buy Rent and Create at Rule Post Lab - Stress free collaboration for Final Cut Pro   Subscribe + Follow Go Creative Show Follow Our Guest Follow Ben Consoli Follow Matt Russell
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